Leading The Way with Dr. Michael Youssef

Summary

Leading The Way's (LTW") mission is to equip and exhort saints and to reach the lost with the gospel using electronic and print media. Their vision is to declare the whole counsel of God and in so doing expose false doctrine and sentimental Christianity in the church. LTW's English radio program is aired over 800 radio outlets in the US as well as in the United Kingdom, Australia, and New Zealand. Since 1996, LTW has been airing Arabic-English radio programs in the Middle East and North Africa. A Mandarin-English program aimed at young people in the People's Republic of China was added to the ministry's outreach in May 2001. Also in May 2001, LTW began airing a weekly TV program in the U.S. Approximately 150 affiliates and three cable networks carry the TV program throughout the country. The program is also aired in Australia, the UK, Europe, the Middle East, and Africa. LTW maintains branch offices in the UK Australia, and Egypt. LTW was incorporated by Dr. Michael Youssef in 1988. It is a non-profit organizatin. Contributions are tax deductible to the extent allowed by law.


Contact information

Mailing address:
PO Box 20100
Atlanta, GA 30325-0100

Website: www.leadingtheway.org

Phone: (404) 841-0100

Email: projects@leadingtheway.org


Organization details

EIN: 581816773

CEO/President: Dr. Michael Youssef

Chairman: Mr. James Caswell, Jr.

Board size: 11

Founder: Dr. Michael Youssef

Year founded: 1988

Tax deductible: Yes

Fiscal year end: 06/30

Member of ECFA: Yes

Member of ECFA since: 2001


Purpose

Leading The Way's ("LTW") mission is to equip and exhort saints and to reach the lost with the gospel using electronic and print media. Their vision is to declare the whole counsel of God and in so doing expose false doctrine and sentimental Christianity in the church.

LTW's English radio program is aired over 800 radio outlets in the US as well as in the United Kingdom, Australia, and New Zealand. The program is also aired in Australia, the UK, Europe, the Middle East, and Africa. LTW maintains branch offices in the UK Australia, and Egypt.

LTW was incorporated by Dr. Michael Youssef in 1988. It is a non-profit organizatin. Contributions are tax deductible to the extent allowed by law.


Mission statement

LTW uses the following to express its mission:

To declare the whole counsel of God


Statement of faith

Leading The Way With Dr. Michael Youssef, Inc. uses the following to express its statement of faith:

We believe the Bible to be inspired, the only infallible Word of God.

We believe that there is one God, eternally existent in three Persons: Father, Son, and Holy Spirit.

We believe in the deity of Christ, in His virgin birth, in His sinless life, in His miracles, in His vicarious and atoning death through His shed blood, in His bodily resurrection, in His ascension to the right hand of the Father and in His personal return in power and glory.

We believe that for the salvation of lost and sinful man, regeneration by the Holy Spirit is absolutely essential.

We believe in the present ministry of the Holy Spirit, by whose indwelling the Christian is enabled to live a godly life.

We believe in the resurrection of both the saved and the lost, they that are saved unto the resurrection of life and they that are lost unto the resurrection of damnation.

We believe in the spiritual unity of believers in Christ.

Financial efficiency ratings

Sector: Educational Media

CategoryRatingOverall rankSector rank
Overall efficiency rating196 of 43022 of 50
Fund acquisition rating207 of 43025 of 50
Resource allocation rating99 of 43013 of 50
Asset utilization rating319 of 43036 of 50

Financial ratios

Funding ratiosMedian % for
all ministries in
MW database
20172016201520142013
Return on fundraising efforts Return on fundraising efforts =
Fundraising expense /
Total contributions
7%6%7%8%7%7%
Fundraising cost ratio Fundraising cost ratio =
Fundraising expense /
Total revenue
6%6%7%7%7%7%
Contributions reliance Contributions reliance =
Total contributions /
Total revenue
95%98%98%97%89%98%
Fundraising expense ratio Fundraising expense ratio =
Fundraising expense /
Total expenses
6%7%7%8%7%8%
Other revenue reliance Other revenue reliance =
Total other revenue /
Total revenue
5%2%2%3%11%2%
 
Operating ratiosMedian % for
all ministries in
MW database
20172016201520142013
Program expense ratio Program expense ratio =
Program services /
Total expenses
83%88%89%90%90%89%
Spending ratio Spending ratio =
Total expenses /
Total revenue
99%87%97%94%89%81%
Program output ratio Program output ratio =
Program services /
Total revenue
81%77%86%84%80%72%
Savings ratio Savings ratio =
Surplus (deficit) /
Total revenue
1%13%3%6%11%19%
Reserve accumulation rate Reserve accumulation rate =
Surplus (deficit) /
Net assets
3%9%2%4%8%14%
General and admin ratio General and admin ratio =
Management and general expense /
Total expenses
10%4%4%2%3%3%
 
Investing ratiosMedian measure
for all ministries
in MW database
20172016201520142013
Total asset turnover Total asset turnover =
Total expenses /
Total assets
1.320.560.630.630.610.57
Degree of long-term investment Degree of long-term investment =
Total assets /
Total current assets
1.531.551.911.982.102.45
Current asset turnover Current asset turnover =
Total expenses /
Total current assets
2.530.871.201.241.291.40
 
Liquidity ratiosMedian measure
for all ministries
in MW database
20172016201520142013
Current ratio Current ratio =
Total current assets /
Total current liabilities
9.0931.7511.4611.3912.678.04
Current liabilities ratio Current liabilities ratio =
Total current liabilities /
Total current assets
0.100.030.090.090.080.12
Liquid reserve level Liquid reserve level =
(Total current assets -
Total current liabilities) /
(Total expenses / 12)
4.0713.339.148.808.557.53
 
Solvency ratiosMedian % for
all ministries in
MW database
20172016201520142013
Liabilities ratio Liabilities ratio =
Total liabilities /
Total assets
10%2%5%4%4%5%
Debt ratio Debt ratio =
Debt /
Total assets
0%0%0%0%0%0%
Reserve coverage ratio Reserve coverage ratio =
Net assets /
Total expenses
63%174%152%152%157%166%

Financials

Balance sheet
 
Assets20172016201520142013
Cash$13,581,047$14,229,531$13,402,511$11,965,286$9,496,186
Receivables, inventories, prepaids$709,194$429,828$451,587$415,624$438,492
Short-term investments$5,323,087$0$0$0$0
Other current assets$0$0$0$0$0
Total current assets$19,613,328$14,659,359$13,854,098$12,380,910$9,934,678
Long-term investments$0$2,218,518$2,141,182$1,647,084$669,560
Fixed assets$10,704,276$11,049,520$11,260,116$11,853,227$13,553,593
Other long-term assets$53,536$102,228$147,103$151,618$156,167
Total long-term assets$10,757,812$13,370,266$13,548,401$13,651,929$14,379,320
Total assets$30,371,140$28,029,625$27,402,499$26,032,839$24,313,998
 
Liabilities20172016201520142013
Payables and accrued expenses$608,123$1,267,683$1,201,639$970,485$1,208,641
Other current liabilities$9,615$11,115$15,000$6,843$27,020
Total current liabilities$617,738$1,278,798$1,216,639$977,328$1,235,661
Debt$0$0$0$0$0
Due to (from) affiliates$0$0$0$0$0
Other long-term liabilities$0$0$0$0$0
Total long-term liabilities$0$0$0$0$0
Total liabilities$617,738$1,278,798$1,216,639$977,328$1,235,661
 
Net assets20172016201520142013
Unrestricted$29,446,379$26,156,786$25,425,278$24,593,790$22,732,591
Temporarily restricted$307,023$594,041$760,582$461,721$345,746
Permanently restricted$0$0$0$0$0
Net assets$29,753,402$26,750,827$26,185,860$25,055,511$23,078,337
 
Revenues and expenses
 
Revenue20172016201520142013
Total contributions$19,260,582$17,691,593$17,800,275$15,998,989$16,692,544
Program service revenue$150,188$144,585$197,957$165,607$207,915
Membership dues$0$0$0$0$0
Investment income$40,743$77,348$3,838$4,947$32,719
Other revenue$278,899$211,912$360,135$1,816,168$184,303
Total other revenue$469,830$433,845$561,930$1,986,722$424,937
Total revenue$19,730,412$18,125,438$18,362,205$17,985,711$17,117,481
 
Expenses20172016201520142013
Program services$15,104,893$15,608,454$15,493,301$14,342,757$12,277,434
Management and general$750,949$647,658$402,132$494,043$421,829
Fundraising$1,245,161$1,304,359$1,336,423$1,171,737$1,166,606
Total expenses$17,101,003$17,560,471$17,231,856$16,008,537$13,865,869
 
Change in net assets20172016201520142013
Surplus (deficit)$2,629,409$564,967$1,130,349$1,977,174$3,251,612
Other changes in net assets$0$0$0$0$0
Total change in net assets$2,629,409$564,967$1,130,349$1,977,174$3,251,612

Response from ministry

No response has been provided by this ministry.


History

LTW was founded by Dr. Michael Youssef in 1988, and began broadcasting from two radio stations. Today LTW broadcasts from over 250 stations in North America, and about two million listeners tune in overseas in the continents of Central America, Europe, and Asia.

LTW is headquartered in Atlanta, Georgia, at The Church of the Apostles. The Church of the Apostles is an evangelical Anglican congregation "declaring the whole counsel of God." Dr. Youssef is also the founding rector of The Church of the Apostles.

For the past two years, LTW has been transmitted throughout the entire Middle East through Trans World Radio (TWR). TWR's powerful 600,000-watt tower in Cyprus broadcasts Dr. Youssef's parallel English-Arabic translation. The messages are prepared specifically for these countries, where between two and three million people are listening.


Program accomplishments

Some of LTW's accomplishments are listed below:

May 2001- A Mandarin-English program aimed at young people in the People's Republic of China was added to the ministry's outreach.
LTW began airing a weekly TV program in the U.S. Approximately 150 affiliates and three cable networks carry the TV program throughout the country.
1996- LTW began airing Arabic-English radio programs in the Middle East and North Africa.


Needs

LTW does not express any specific needs at this time.