Reaching Souls International 
Summary
The urgency of the Gospel message is clear throughout Scripture. But, in today's world, there are many who have yet to hear it, let alone put their faith in it. We believe that shouldn't be the case.
We believe nobody is more effective or efficient in reaching a people group for Christ than its own members.
We strategically support more than 2000 local church leaders with an unquenchable passion for evangelism, who already understand not only the language but also the cultural and spiritual context
of their communities. By partnering with them in this way, we are able to be more efficient in spreading the Gospel, intentional discipleship, and investing in the next generation of evangelists.
Through ongoing training, financial support and accountability, we come alongside evangelists already relationally connected to the people around them with the resources they need to maximize their mission and expand the body of Christ around the world.
Contact information
Mailing address:
Reaching Souls International
12625 S. Portland Ave
Oklahoma City, OK 73170
Website: reachingsouls.org
Phone: (405) 917-7000
Email: info@reachingsouls.org
Organization details
EIN: 731019628
CEO/President: Dustin K. Manis
Chairman: Dennis Napier
Board size: 10
Founder: Jimmy Hodges
Year founded: 1977
Tax deductible: Yes
Fiscal year end: 06/30
Member of ECFA: Yes
Member of ECFA since: 1994
Purpose
We strategically partner with local leaders around the world to effectively spread the Gospel to the most people in the shortest amount of time. We believe that partnering with local leaders who are relationally connected to their communities is not only the most effective way to share the Gospel but also the most affordable. This is strategic evangelism. Our National Missionaries are equipped with the local language and the cultural and spiritual context of their communities, which provide strong foundations for evangelism to take root and discipleship to occur naturally.
Mission statement
Reaching Souls International exists to reach the maximum number of people for Christ in the least amount of time in the most efficient way.
Statement of faith
Transparency grade
A
To understand our transparency grade, click here.
Financial efficiency ratings
Sector: Foreign Missions
Category | Rating | Overall rank | Sector rank |
Overall efficiency rating | ![]() | 706 of 775 | 95 of 104 |
Fund acquisition rating | ![]() ![]() | 655 of 776 | 91 of 104 |
Resource allocation rating | ![]() ![]() ![]() | 482 of 776 | 62 of 104 |
Asset utilization rating | ![]() ![]() | 676 of 775 | 92 of 104 |
Financial ratios
Funding ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Return on fundraising efforts Return on fundraising efforts = Fundraising expense / Total contributions | 6% | 12% | 8% | 10% | 12% | 17% |
Fundraising cost ratio Fundraising cost ratio = Fundraising expense / Total revenue | 6% | 12% | 8% | 9% | 11% | 16% |
Contributions reliance Contributions reliance = Total contributions / Total revenue | 98% | 98% | 97% | 96% | 97% | 97% |
Fundraising expense ratio Fundraising expense ratio = Fundraising expense / Total expenses | 6% | 13% | 10% | 7% | 12% | 13% |
Other revenue reliance Other revenue reliance = Total other revenue / Total revenue | 2% | 2% | 3% | 4% | 3% | 3% |
Operating ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Program expense ratio Program expense ratio = Program services / Total expenses | 82% | 81% | 84% | 88% | 82% | 82% |
Spending ratio Spending ratio = Total expenses / Total revenue | 98% | 89% | 85% | 127% | 93% | 124% |
Program output ratio Program output ratio = Program services / Total revenue | 81% | 72% | 71% | 112% | 76% | 101% |
Savings ratio Savings ratio = Surplus (deficit) / Total revenue | 2% | 11% | 15% | -27% | 7% | -24% |
Reserve accumulation rate Reserve accumulation rate = Surplus (deficit) / Net assets | 5% | 6% | 8% | -6% | 3% | -10% |
General and admin ratio General and admin ratio = Management and general expense / Total expenses | 11% | 6% | 6% | 4% | 6% | 5% |
Investing ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Total asset turnover Total asset turnover = Total expenses / Total assets | 1.48 | 0.51 | 0.44 | 0.26 | 0.44 | 0.49 |
Degree of long-term investment Degree of long-term investment = Total assets / Total current assets | 1.35 | 2.07 | 2.57 | 3.07 | 2.72 | 3.01 |
Current asset turnover Current asset turnover = Total expenses / Total current assets | 2.22 | 1.05 | 1.14 | 0.80 | 1.20 | 1.48 |
Liquidity ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Current ratio Current ratio = Total current assets / Total current liabilities | 14.74 | 64.15 | 99.37 | 110.28 | 57.90 | 58.34 |
Current liabilities ratio Current liabilities ratio = Total current liabilities / Total current assets | 0.06 | 0.02 | 0.01 | 0.01 | 0.02 | 0.02 |
Liquid reserve level Liquid reserve level = (Total current assets - Total current liabilities) / (Total expenses / 12) | 4.94 | 11.20 | 10.46 | 14.85 | 9.87 | 7.99 |
Solvency ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Liabilities ratio Liabilities ratio = Total liabilities / Total assets | 7% | 1% | 1% | 1% | 1% | 1% |
Debt ratio Debt ratio = Debt / Total assets | 0% | 0% | 0% | 0% | 0% | 0% |
Reserve coverage ratio Reserve coverage ratio = Net assets / Total expenses | 63% | 193% | 224% | 380% | 224% | 202% |
Financials
Balance sheet | |||||
Assets | 2019 | 2018 | 2017 | 2016 | 2015 |
Cash | $3,551,804 | $2,253,843 | $1,890,721 | $1,909,641 | $1,869,380 |
Receivables, inventories, prepaids | $765,120 | $988,305 | $590,675 | $1,055,430 | $707,084 |
Short-term investments | $0 | $0 | $0 | $0 | $0 |
Other current assets | $0 | $0 | $0 | $0 | $0 |
Total current assets | $4,316,924 | $3,242,148 | $2,481,396 | $2,965,071 | $2,576,464 |
Long-term investments | $0 | $355,369 | $319,642 | $289,815 | $276,086 |
Fixed assets | $769,099 | $778,175 | $747,283 | $777,278 | $768,510 |
Other long-term assets | $3,842,513 | $3,949,954 | $4,073,315 | $4,033,819 | $4,139,491 |
Total long-term assets | $4,611,612 | $5,083,498 | $5,140,240 | $5,100,912 | $5,184,087 |
Total assets | $8,928,536 | $8,325,646 | $7,621,636 | $8,065,983 | $7,760,551 |
Liabilities | 2019 | 2018 | 2017 | 2016 | 2015 |
Payables and accrued expenses | $67,294 | $32,627 | $22,501 | $51,214 | $44,163 |
Other current liabilities | $0 | $0 | $0 | $0 | $0 |
Total current liabilities | $67,294 | $32,627 | $22,501 | $51,214 | $44,163 |
Debt | $0 | $0 | $0 | $10,010 | $0 |
Due to (from) affiliates | $0 | $0 | $0 | $0 | $0 |
Other long-term liabilities | $54,847 | $46,776 | $52,552 | $54,181 | $56,213 |
Total long-term liabilities | $54,847 | $46,776 | $52,552 | $64,191 | $56,213 |
Total liabilities | $122,141 | $79,403 | $75,053 | $115,405 | $100,376 |
Net assets | 2019 | 2018 | 2017 | 2016 | 2015 |
Unrestricted | $6,736,882 | $6,697,937 | $6,545,130 | $7,088,261 | $7,071,057 |
Temporarily restricted | $2,069,513 | $1,534,806 | $987,953 | $858,817 | $585,618 |
Permanently restricted | $0 | $13,500 | $13,500 | $3,500 | $3,500 |
Net assets | $8,806,395 | $8,246,243 | $7,546,583 | $7,950,578 | $7,660,175 |
Revenues and expenses | |||||
Revenue | 2019 | 2018 | 2017 | 2016 | 2015 |
Total contributions | $4,980,140 | $4,218,436 | $1,508,319 | $3,708,546 | $2,966,979 |
Program service revenue | $0 | $0 | $0 | $0 | $0 |
Membership dues | $0 | $0 | $0 | $0 | $0 |
Investment income | $118,494 | $137,174 | $54,759 | $112,034 | $102,326 |
Other revenue | $0 | $0 | $0 | $0 | $0 |
Total other revenue | $118,494 | $137,174 | $54,759 | $112,034 | $102,326 |
Total revenue | $5,098,634 | $4,355,610 | $1,563,078 | $3,820,580 | $3,069,305 |
Expenses | 2019 | 2018 | 2017 | 2016 | 2015 |
Program services | $3,686,270 | $3,107,224 | $1,751,454 | $2,917,147 | $3,108,529 |
Management and general | $253,423 | $217,829 | $87,673 | $197,580 | $192,444 |
Fundraising | $613,616 | $356,316 | $147,389 | $429,699 | $499,958 |
Total expenses | $4,553,309 | $3,681,369 | $1,986,516 | $3,544,426 | $3,800,931 |
Change in net assets | 2019 | 2018 | 2017 | 2016 | 2015 |
Surplus (deficit) | $545,325 | $674,241 | ($423,438) | $276,154 | ($731,626) |
Other changes in net assets | $0 | $0 | $0 | $0 | $0 |
Total change in net assets | $545,325 | $674,241 | ($423,438) | $276,154 | ($731,626) |
Compensation
Name | Title | Compensation |
Dustin Manis | Chief Executive Officer President | $244,084 |
Robin Palesano | Chief Financial Officer Secretary | $146,464 |
Brent Parsons | Chief Operations Officer | $132,501 |
Ben Manis | President Emeritus | $60,407 |
Compensation data as of: 6/30/2019
Response from ministry
No response has been provided by this ministry.
History
Reaching Souls International began as an answer to the prayer our founder, Jimmy Hodges, prayed over many years: that the Lord would reveal to him the most fruitful ministry strategy to reach souls for Christ. The Lord answered that prayer when Jimmy applied Paul's instructions in 2 Timothy 2:2 to communities where we could come alongside local church leaders, who are already doing their best to reach their own people for Christ. From the very beginning, this winning strategy was the blueprint for Reaching Souls.